8 Strategies Small Businesses Can Try

TikToks, even those aligned with businesses and brands, tend to focus on fun, jokes and user challenges. — Getty Images/Halfpoint

If your target audience includes millennials and Generation Z, then you need to be on TikTok. The platform currently has over a billion monthly active users and over 200 million downloads in the United States alone. Let’s look at eight companies that have used TikTok successfully.

[Read more: How to Make TikTok Videos That Drive Sales]


The NBA was one of the first TikTok adopters and has consistently put out great content on the platform. This is why the organization has been able to build a following of over 12 million people.

One of the things that stands out about the NBA’s TikTok strategy is that it keeps it entertaining. If you want news or game highlights, you’ll need to look elsewhere. The NBA’s TikTok channel focuses on

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How to Use Clubhouse to Market Your Business

Get on Clubhouse, and you’ll have your finger on the pulse of your industry. You might also connect with clients, collaborators and even investors. — Getty Images/Bojan89

Part talkback radio, part conference call, Clubhouse is a new social media networking app released in 2020. Based solely on audio-chat, it’s essentially a live podcast with some of the world’s elite. What’s the catch? It’s invite-only, making it the real-life yacht club you’ve always wanted to get into. Here’s how businesses can make the most of Clubhouse with some useful tips for savvy marketers.

[Read more: What is Clubhouse and How Are Some Businesses Using It?]

Take your networking up a notch

Everyone who’s on Clubhouse is there to add value. As you enter the app, you can choose between different virtual rooms. The room’s creator dictates the topic, while others can raise their hands to take the stage. Unlike other social

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Some Don’ts Of Flyer Marketing

Reevaluate whether or not the advertising tactic just needs a bit more time or if you should revise or replace it with another type of promoting piece.

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In community advertising and marketing, substantial wealth is created only after you have achieved momentum. Positioned in New Brunswick, Canada, Massive Graphics is a digital shop with seven employees pushed by an modern chief. The company uses three massive format printers, two Mimaki eco-solvent printers and one Agfa flatbed printer, and does work within the exhibition and retail markets. In 2010, Large Graphics noticed an opportunity to integrate QR codes into its offerings. Though the company doesn’t sell QR codes at an additional charge, its prospects recognize that using QR codes in their signage and graphics campaigns is simpler. QR code experience additionally positions Large Graphics as a consultant to its clients, continuously serving to clients on the design … Read more

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Small Business And Well being Insurance Choices

Consider it this manner. You can spend $10,000 on a television advert and $1,000 on a newspaper ad, but neither has the endurance of a promotional product.

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Operating a sole proprietorship enterprise will be an exhausting and intensely traumatic job. Fortunately, a whole lot of cost-effective advertising strategies have been launched through the years. You now have a whole lot of choices in printing strategies. You need to use whatever material you think will fit your small business and your finances best. Most of those strategies are price efficient but you still need to plan them well. There are different strategies you can do that can enable you save advertising and marketing dollars. This includes getting printing coupons , printing in bulk, and creating customary materials. If you make the most of these methods, you might be sure to get more financial savings. The administration staff … Read more

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How to Start a Newsletter for Your Business

Email marketing is an effective way to promote your business, and starting a newsletter builds on those relationships with your clients. — Getty Images/Poike

Email marketing is a tried-and-true marketing tactic for many businesses, and it’s one that will likely never go out of style. Despite new tech advancements and social media platforms, email has remained one of the most personalized and effective forms of communication between businesses and their customers/clients.

Newsletters in particular are a great way to stay in contact with your clients, prospects, employees or engaged users. If you’re considering email marketing for your business, here are some steps to start a newsletter.

How to write a newsletter in 4 simple steps

A newsletter is an email sent to multiple recipients (e.g. customers, clients, prospects, etc.) rather than just an individual, used as a marketing and communications tool to promote a company’s products and/or services. Here are

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